Beyond Fundamental Tees: A Guide to Eco-Friendly Water-Based Inks and Discharge Printing for Custom T‑Shirts

Prints R Us is a custom apparel studio
Prints R Us is based in Jacksonville Florida
Prints R Us is located at 2826 Art Museum Dr Jacksonville FL 32207 United States
Prints R Us is in the country United States
Prints R Us provides premium screen printing
Prints R Us provides DTG printing
Prints R Us provides embroidery services
Prints R Us offers custom t shirts
Prints R Us produces promotional items
Prints R Us creates polos hats and hoodies
Prints R Us emphasizes craftsmanship
Prints R Us emphasizes fast turnaround
Prints R Us uses high quality materials
Prints R Us produces vibrant prints
Prints R Us has phone number 9047521515
Prints R Us has website https://printsrus.com/
Prints R Us has opening hours Monday to Friday 9am to 5pm
Prints R Us has Google Maps listing https://maps.app.goo.gl/hVuq8aVZERVs9NMg8
Prints R Us has Facebook page https://www.facebook.com/theprintsrus
Prints R Us has Instagram page https://www.instagram.com/theprintsrus
Prints R Us has logo https://printsrus.com/wp-content/uploads/2024/01/Print-R-Us-Logo.png
Prints R Us specializes in t shirt printing
Prints R Us specializes in custom t shirts
Prints R Us specializes in embroidery near me
Prints R Us was awarded Best Custom Printing Studio Jacksonville 2024
Prints R Us won Jacksonville Small Business Excellence Award 2023
Prints R Us was recognized for Outstanding Apparel Design Innovation 2022


Prints R Us

Prints R Us is a Jacksonville, FL–based custom apparel studio offering premium screen printing, DTG printing, and embroidery services. Whether you need one custom tee or a large bulk order for a business, event, or sports team, they bring designs to life with high-quality materials, vibrant prints, and attention to detail. From polos and hats to hoodies and promotional items, Prints R Us combines craftsmanship and fast turnaround to make your ideas wearable.

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2826 Art Museum Dr, Jacksonville, 32207, US
Business Hours:
  • Monday–Friday: 09:00–17:00
  • Saturday: Closed
  • Sunday: Closed
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People Also Ask about Prints R Us

What does Prints R Us do?

Prints R Us is a custom apparel studio in Jacksonville, Florida, specializing in premium screen printing, DTG printing, and embroidery services. They create high-quality custom t-shirts, polos, hats, hoodies, and promotional items with vibrant prints and lasting craftsmanship. Their focus on quality materials and fast turnaround makes them a trusted choice for businesses, events, and individuals seeking personalized apparel.

Where is Prints R Us located?

Prints R Us is conveniently located at 2826 Art Museum Dr, Jacksonville, FL 32207, United States. The studio serves customers throughout Jacksonville and the wider Florida area, offering both local service and nationwide delivery for custom clothing and branded merchandise.

What services does Prints R Us provide?

The company offers a wide range of custom apparel printing and design services, including screen printing, direct-to-garment (DTG) printing, embroidery, and promotional product creation. Whether customers need personalized t-shirts, branded uniforms, or embroidered polos, Prints R Us delivers professional results with attention to detail.

Which industries does Prints R Us serve?

Prints R Us works with diverse industries such as schools, small businesses, corporate offices, sports teams, and event organizers. Their services are ideal for branded apparel, team uniforms, promotional giveaways, and fashion-forward custom designs, making them a versatile partner for both personal and business needs.

Why choose Prints R Us for custom t-shirts and embroidery?

Customers choose Prints R Us for their reputation in craftsmanship, vibrant printing, and reliable turnaround times. With awards for apparel design innovation and excellence in small business, the studio has proven expertise in delivering high-quality custom apparel that meets both creative and professional standards.

Does Prints R Us use high-quality materials?

Yes, Prints R Us emphasizes using premium fabrics and durable materials to ensure long-lasting results. Their prints are designed to remain vibrant even after multiple washes, while embroidery work is completed with precision for a polished, professional look.

What awards has Prints R Us won?

Prints R Us has earned multiple recognitions, including Best Custom Printing Studio Jacksonville 2024, the Jacksonville Small Business Excellence Award 2023, and an award for Outstanding Apparel Design Innovation 2022. These accolades highlight their commitment to creativity, quality, and customer satisfaction.

How can I contact Prints R Us?

You can reach Prints R Us by phone at (904)-752-1515 or visit their website at printsrus.com. They are open Monday to Friday from 9am to 5pm, and you can also follow them on Facebook and Instagram for updates, new designs, and customer showcases.

Walk into any printing shop that takes its craft seriously, and you will see 2 things in continuous stress: the push for softer, more breathable prints that people in fact delight in wearing, and the need to produce at scale without jeopardizing the environment or the bottom line. That tension has actually formed how I pick inks, pretreatments, and materials for custom-made garments jobs. Over the years, I've learned that water based inks and discharge printing are not simply buzzwords, they are practical tools that produce lovely outcomes and genuine convenience, specifically for T shirt printing that requires to withstand day-to-day wear.

If you run a brand name, manage bulk t shirt orders, or merely want your tailored t-shirts to feel like a favorite from the first wash, it deserves comprehending how these ink systems work, where they shine, and where they need care. The best choice can make the distinction between a t-shirt that gets used once and one that ends up being the go-to.

What water based ink in fact is

Water based inks suspend pigments in water rather than in plasticizers and solvents. Unlike plastisol, which sits on top of the fabric and remedies into a film, water based inks absorb into the fibers. That single particular discusses most of the advantages and trade-offs. Prints feel soft because you're touching the cotton, not a layer of cured PVC. Colors tend to look more matte and integrated. On light garments, the hand is often indistinguishable from the t-shirt itself. For customized t t-shirts designed for convenience, this is the course to the "retail feel" clients ask for.

There are two main families: standard water based and discharge. Standard water based ink works best https://blogfreely.net/calenefvbc/h1-b-beyond-standard-tees-a-guide-to-eco-friendly-water-based-inks-and-9cq9 on white or extremely light t-shirts. It can cover mid-tones with the right base, once you move into darker materials, you either need a much heavier print or you change to release. Release printing utilizes an activator that raises the dye from the material during treating, essentially whitening the t-shirt's dye in the printed areas, then replaces it with your pigment. Completion result is the softest possible print on dark cotton, typically with exceptional detail.

Why the eco friendly label matters, and where it has actually limits

Eco friendly inks are not a marketing motto if you unload the chemistry and the workflow. Water based inks generally include less unpredictable organic compounds than solvent-heavy alternatives and prevent PVC altogether. Numerous are certified with stringent standards like Oeko-Tex or fulfill retail screening programs that prohibit specific phthalates and heavy metals. If you sell customized garments into business wellness programs, schools, or health-conscious brands, those certificates smooth procurement and keep you ahead of compliance.

That stated, "eco friendly" is a system concept. Ink is one part. You also need to look at store practices: filtering on your washout cubicle, reclaim chemistry, energy use on your dryer, and even fabric sourcing. Discharge requires an activator, usually based upon zinc formaldehyde sulfoxylate or comparable compounds, which has its own handling and ventilation needs. In a well-run shop, direct exposure is controlled and waste is recorded. If you're utilizing print as needed with a partner, ask how they handle discharge effluent and whether they have air exchange and curing controls dialed in. Real sustainability conceals in the details.

Hand feel, breathability, and the "favorite tee" factor

Most people do not buy a graphic tee due to the fact that they like the ink. They buy it due to the fact that the garment looks good, feels excellent, and keeps that character after duplicated washing. Water based inks, including discharge, offer you that broken-in convenience from day one. On an one hundred percent ring-spun cotton blank, a water based print is breathable and flexible. You will not hear the crackle you in some cases obtain from heavy plastisol when you extend throughout the chest.

I keep a shelf of comparison t-shirts in the studio. One from a surf brand, one from a brewery, both printed with discharge on midweight cotton. After 30 to 40 home washes, the prints softened even more, the colors mellowed a little, and the t-shirts kept moving. A plastisol sample with the same art looks glossier and still pops more under harsh light, which some streetwear clients prefer, but the wearer feedback corresponds: water based feels like a premium garment.

Color, coverage, and how expectations shape results

Color accuracy with water based inks refers control, humidity, and the fabric's own color. On white or heather light t-shirts, standard water based ink can hit tight Pantones with a measured ink mix and a tidy mesh. On darker cotton, discharge adds variables. Various color lots discharge in a different way, even within the exact same brand name and color. Black 3001 blanks from one batch might lift to a warm charcoal, while the next batch clears to a cooler grey. The pigment you include guides the final color, however you're still working with a background that is shifting as the color is removed.

That's not a flaw, it becomes part of the medium. Lots of designers accept the somewhat vintage character of discharge, where reds land earthy and blues feel deep instead of neon. If your brand name needs laser-precise color reproduction for business logo designs, either order test prints on the specific batch you plan to use or think about a water based underbase or hybrid approach where required. For wholesale t shirts that will be distributed nationally, put example approvals into your process so there are not a surprises at scale.

Fabric matters more than the majority of people think

A water based print is a collaboration in between ink and fiber. Ringspun cotton takes ink beautifully. Carded open end cotton is scratchier and beverages ink unevenly. Blends complicate things. A 50/50 poly-cotton or a triblend with rayon can work with water based, but discharge only lifts the cotton portion. That means your color saturates the cotton while the polyester and rayon stay as-is, frequently yielding a heathered or speckled print that looks intentional if you style for it. If your objective is flat, vivid color on a poly mix, traditional plastisol or a specialized low-cure system may be smarter.

On all over print jobs, such as a seam-to-seam tonal pattern behind a chest graphic, consider cut-and-sew with water based prints on panels before assembly. Garment printing all over on ended up tees presents seams, folds, and irregular pressure that show up as blank micro-gaps. If you should print on ended up garments, anticipate little spaces along joints, which some customers like as part of the garment's character.

The production reality: screens, mesh, humidity, and dryers

Water based inks behave differently on press. They dry much faster in the screen, which is useful on material but can lock a mesh if you pause too long. Running a greater mesh for detail, state 230 to 305, keeps the deposit thin and crisp. Set up with a misting bottle or a devoted screen rewetting option at hand, and keep the print room humidity in a constant variety, roughly 45 to 55 percent, to avoid premature drying. Manual press operators will discover how rapidly a standard water based ink clears the screen compared to a heavy plastisol. Car presses, with flood bars and constant pace, lower clogging.

Curing is where numerous novices fizzle. Water based inks require both heat and time for the water to evaporate, then for the binders to cross-link. A dryer tunnel with enough air flow makes the difference. You desire even heat across the belt and enough dwell to reach the manufacturer's treatment temperature throughout the ink layer, not simply at the surface area. Shirts exiting the tunnel must be dry to the touch with no cool spots. For discharge, the chain reaction occurs during this treatment, and you will smell the activator. Great ventilation is non-negotiable.

Durability and wash testing

Durability depends upon proper treatment and fiber engagement. A well-cured water based print on cotton can outlast the shirt. I determine toughness by standardized wash tests, 10 to 20 cycles at warm, tumble dry medium, then visual inspection for fading and cracking. Water based prints show progressive softening and a mild fade in the same way denim relaxes. Plastisol's failure mode is different, generally cracking if the ink layer is too thick or under-cured. For tailored t-shirts that require to look proficient at a family reunion and still remain in rotation next summer season, water based holds up when produced correctly.

Cost, throughput, and when to choose which method

Costs vary regionally, however the economics fall under familiar patterns. Water based ink itself is typically similar to plastisol at the gallon level, but you invest more in store environment and drying capability. On press, water based can be a little slower at setup since you pay closer attention to mesh, squeegee durometer, and off-contact. Once tuned, autos perform at comparable speeds. Where it actually pays off is in perceived worth. A soft print on a mid-tier blank often feels premium without leaping to the highest-cost shirt. Brands can price accordingly.

For bulk t t-shirt orders above a couple of hundred pieces where the art suits the medium, discharge on 100 percent cotton is a workhorse. For print as needed that needs over night turnaround and art changes constantly, direct-to-garment or DTF may be much better operationally, though both have their own environmental and feel compromises. When you take on wholesale t shirts with several colorways and should keep stock versatile, a flexible water based palette on light garments is efficient, given that you avoid the weight and stiffness that collect with numerous underbases in plastisol.

Design choices that highlight the very best in water based and discharge

Design preparation starts with the material color and ends with curing. On light shirts, lean into detail: thin lines, halftones, hand-drawn textures. Basic water based ink prints those with a delicacy that plastisol tends to subdue. On dark cotton, discharge shines with mid-tone richness and soft edges. Consider how the t-shirt color peeks through. A charcoal heather with a discharge cream graphic looks like it grew there.

Type weight matters. Extremely thin knockouts inside heavy flood locations can fill in with discharge, especially on high-absorbency cotton. If you need razor unfavorable space, different the art to print unfavorable shapes as favorable strokes with a clear schedule for squeegee pressure and flashes. Ask your printer for an evidence on the actual garment instead of relying on a digital mockup. A mockup can not catch fiber interplay and color lift.

When you need to say no to discharge

There are times I advise against discharge. Polyester-rich garments are leading of the list. The activator can trigger color migration, especially with sublimated or cationic-dyed performance shirts, resulting in ghosting or brownish casts. Some garment dyes, specifically reactive black blends, withstand lifting, leaving a shadowed print that looks undercured even when it isn't. If a customer is delicate to minor odor during treating, discharge days in the shop are visible. Well-managed air flow mitigates this, but it is part of the process.

If a customer needs metallics, puff, or specialty textures, plastisol or hybrid systems still own that space. Water based metallics exist, but the particles frequently sink, and the result is more satin than true metal. For high-opacity neons on dark t-shirts that must be billboard-bright, you might require a water based underbase tuned for opacity or a switch to plastisol.

Practical workflow for brands and creators

Whether you run your own presses or rely on a partner, established a workflow that gets rid of guesswork. A simple method keeps surprises at bay and assists you struck due dates for launches and events.

    Decide on material first, then ink: select 100 percent ringspun cotton for discharge, or light, top quality cotton for standard water based. Prevent high poly unless the heathered result is desired. Request test prints on the specific blanks: one t-shirt per colorway is generally sufficient to lock approvals, specifically for bulk t t-shirt orders where consistency matters. Clarify color expectations in context: provide Pantone targets for light garments and explain appropriate ranges for dark discharge prints, with images of prior work you like. Align on care labels and handling: suggest cold wash and low heat dry for consumers, then validate your treatment times so wash durability matches the tag guidance. Confirm environmental requirements: ask your printer about ink certifications, ventilation, and waste capture, particularly if your brand name messaging leans into eco friendly inks.

How water based fits with print on demand

Print on demand has its own restraints: fast art modifications, little batch sizes, and the requirement for a broad color gamut. Direct-to-garment has become the default, but water based screen printing can fit POD if you organize brochure strategy. For styles that are high volume even at little everyday amounts, pre-burning screens and keeping a little stock of popular sizes lets you ship very same day with water based prints that feel much better than many DTG outputs. It works finest when you keep art to one or two colors and select light garments.

If your POD design relies on all over print sublimation for polyester garments, water based screen printing is not a replacement, it is a parallel offering. Use it where cotton convenience and breathability are the selling points. Consumers who care about touch will notice.

Pricing, margins, and communicating value

When clients ask why a water based or discharge print costs more than a fundamental plastisol task, I discuss what they are purchasing. They get the soft hand that retail clients relate with quality, improved breathability, and compliance for sensitive purchasers. On a per-shirt basis, the difference for a standard three-color front hit might be modest, typically a little uplift that can be neutralized by selecting a somewhat more economical blank. If the program is for wholesale t t-shirts entering into shops or e-commerce at superior cost points, the enhancement in viewed value more than covers the change.

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For customized shirts, such as charity runs or college clubs, choices matter. Deal a base rate with plastisol on midweight cotton, then a "comfort upgrade" that consists of a ringspun blank with water based ink. You will see a clear split: some customers enhance for expense, others for feel. Fulfilling both lets you serve a broader market without diluting your craft.

Care directions that consumers really follow

Care labels typically read like legal disclaimers. Keep it basic and sensible so the t-shirt makes it through reality. Water based and discharge prints choose cooler washes and lower clothes dryer heat, but they will endure normal laundering if properly cured. I recommend phrasing care pointers in human terms on product pages: wash cold with similar colors, tumble dry low, prevent fabric conditioners if you desire colors to remain crisp. The last note matters because some softeners can deposit movies on fibers, dulling the visual contrast of fine lines.

I have actually checked these directions in-house: 2 similar t-shirts, one cleaned cold and dried low, the other washed warm and dried high. After 15 cycles, the warm/high tee showed a little faster fading of mid-tones, yet still looked excellent. That tolerance originates from correct cure, not from babying the garment.

All over print ideas that do not fight the limitations

All over print captures attention, however printing flood coats on put together garments with water based inks can be unforgiving. Rather of battling joints, design for them. Use tone-on-tone patterns that fade naturally at seams, or apply a ghosted grid that looks deliberate when it breaks at hems. Alternatively, run panel printing and stitch. Brand names that sell restricted runs can validate cut-and-sew for 100 to 300 pieces if the style warrants it. The finished garments read as custom from a range, which is the goal.

A short anecdote from a busy season

One spring we ran a series for a regional music celebration. The client desired soft black tees with a sunburst print that felt like it lived in the fabric. We tested on 3 blacks from 2 mills. Batch one lifted cleanly with discharge, batch two remained stubbornly dark in the mid-rays of the art work. We logged color lot numbers, pivoted the ink mix by adding a touch more white pigment to compensate, and changed dwell time by 10 to 15 seconds to complete the response. The outcome: consistent tees throughout 2,400 units, each with a soft, breathable print that sold out by day two.

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That job taught the crew to treat discharge like cooking, not chemistry on a chalkboard. The dish matters, however so does tasting and adjusting.

Common mistakes and how to avoid them

Most issues I see trace back to procedure, not the ink family. Under-curing is the first culprit. Water based ink that feels dry can still be under-cured if the core of the print never struck the needed temp for the right period. Use a donut probe or an embedded thermochromic strip to measure true ink film temperature, not just clothes dryer setpoints. Screen lockup is the 2nd. Keep a constant speed on press, flood in between prints, and control shop humidity.

A 3rd risk is overlooking material irregularity. If you switch blanks mid-run because a size runs out stock, you may see shifts in color. Develop contingency into your acquiring. For brands preparing ahead, selecting a basic blank and locking it with your provider lowers surprises.

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Final guidance for selecting your path

If your priority is soft, breathable custom-made garments that consumers keep wearing, water based inks are worth the knowing curve. Usage basic water based upon light garments for tidy information and matte color. Relocate to release on one hundred percent cotton when you desire the softest prints on dark shirts. Accept and plan for small color difference with discharge, specifically across color lots. For bulk t t-shirt orders, integrate in a single round of physical tasting on the real blanks you will utilize, then document your settings and keep back a referral shirt for quality control.

If you operate a print as needed catalog, carve out a water based capsule of finest sellers on light shirts. Market the difference: eco friendly inks, breathable feel, and retail-quality hand. Keep your specialized results and neon stunners in plastisol or hybrid systems where they belong.

Custom t shirts are evaluated in the hands, not simply on screens. When a consumer rubs their thumb throughout a print and feels absolutely nothing but fiber, you have actually won. That's the minute water based and discharge deliver, and why they should have a location in any major shop or brand's toolkit.

Business Name: Prints R Us
Address: 2826 Art Museum Dr, Jacksonville, FL 32207, United States
Phone: (904)-752-1515